Introducing the Web's Newest Error Code: 402
402: Payment Required
If you've browsed the web for long, you've probably encountered a 404 page not found error. Long specified, the 402 shows up when there is a mismatch between a site and user's monetization desires.
We believe the web is better with multiple ways to support content creators. Our easy-to-install technology generates 402 errors, enabling sites and consumers to start the monetization conversation.
Publishers: Keep Your Readers (and Writers) Happy
Turn ad block into an opportunity for your publication
Get real metrics on how much of your readership is blocking ads, and how it is affecting your business.
Transition ad blockers back into ad-viewers, or give them alternatives to ads
Help Us Change the Web
FairTread is a startup headquartered in New York City.
1407 Broadway, 24th Floor, c/o TechStars
New York, New York 10018
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